Broadway Licensing Group (BLG) Expands Leadership Team for Accelerated Growth

Hello Broadway enthusiasts and theatre aficionados!

We are excited to share some incredible news from Broadway Licensing Group (BLG), the leading provider of live stage play and musical licensing. BLG has just announced a series of strategic senior-level hires and promotions aimed at propelling the growth of its vast catalog of over 8,000 plays and musicals available for professional and non-professional live stage rights licensing.

Let’s dive into the details of these exciting new developments. Notable new hires include Glenn Turell, who joins BLG as the Chief Financial Officer. With an impressive background as the former Controller at Buchwald, an entertainment agency, Turell brings a wealth of financial expertise to the team. Also joining BLG is Stephanie Cowan, the new Director of Musical Licensing, who has previously made her mark as a Broadway producer. And we can’t forget Zach Kaufer, who steps into the role of Director of Play Licensing, after a successful tenure as the Professional Licensing Manager at Concord Theatricals. These talented individuals are sure to inject fresh energy and creativity into BLG’s operations.

Furthermore, in recognition of their outstanding contributions, several BLG team members have been promoted to critical executive positions. Jeffrey Keilholtz has been elevated to the role of Senior Vice President of Marketing, having previously served as Vice President Business Development. Jennifer Isaacson, who has been an instrumental part of BLG’s success, is now the SVP Licensing, after her role as Director Non-Professional Play Licensing. And Kent Nicholson, who has made significant contributions to the company as Director of Acquisitions & New Work, now takes on the role of SVP Acquisitions & Artistic Services.

With these new hires and promotions, BLG aims to further solidify its position as a data-driven company focused on increasing productions of its titles worldwide while maintaining a hands-on and supportive approach for its artists, producers, and underlying rights holders. This combination of data-driven strategy and human touch has been instrumental in the company’s exponential growth since its inception in 2017, when it represented a mere 900 plays and musicals. Now, just six years later, BLG proudly offers an impressive catalog of over 8,000 marquee titles, including Ride the Cyclone, Clue, and more.

The expansion of the senior leadership team is expected to bring a host of benefits to the company. With greater magnitude and agility, BLG is poised to assess new acquisitions, negotiate agreements, execute go-to-market strategies, and cultivate relationships with playwrights, composers, and underlying rights holders. This enhanced level of talent and teamwork will also allow the company to adapt and pivot quickly in the fast-paced and ever-changing theater industry.

Founder and CEO, Sean Cercone, expresses his excitement about the recent developments: “With our enhanced level of talent and teamwork, we possess a wider range of skills and perspectives, and can also demonstrate an elevated capacity to adapt and pivot in an ever-changing, fast-paced industry, with our core purpose to make everyone a theatre person.”

BLG’s family of imprints, which includes Broadway Licensing, Dramatists Play Service, Playscripts, Stageworks, and Broadway on Demand, has played a pivotal role in shaping the company’s success. The team at BLG is proud to represent 38 Tony Award® and 49 Pulitzer Prize-winning works in their impressive collection of titles.

Broadway Licensing Group’s latest strategic hires and promotions promise an exciting new chapter for the company’s growth and expansion. With a commitment to excellence and a diverse range of expertise, BLG is set to continue shaping the landscape of theater licensing and production worldwide. As theatre enthusiasts, we can’t wait to see what extraordinary productions they bring to life next!

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